April 2 – 3 | CosmoCaixa

TOURISM & ECONOMY
SUMMIT BARCELONA 2025

A new resilient and sustainable tourism: Large cities and the Barcelona proposal.

Access to the recording of the 2n April session (morning)
Access to the recording of the 2n April session (afternoon)
Access to the recording of the 3th April session

TOURISM & ECONOMY
SUMMIT BARCELONA
2025

A new resilient and sustainable tourism: Large cities and the Barcelona proposal.
Access to the recording of the 2n April session (morning)
Access to the recording of the 2n April session (afternoon)
Access to the recording of the 3th April session

Tourism, which emerged as Spain’s economic engine in the 1960s, quickly became an industry that fostered the quantitative growth of this important economic segment.

Since the 1992 Olympic Games, Barcelona has become an urban destination of maximum relevance worldwide and, in recent years, the model has exploded after an exponential increase.

Faced with this situation, Barcelona is developing initiatives aimed at reconciling tourism and the city, as well as promoting a new model of tourism activity. Aligned with these same objectives, the Summit Tourism & Economy Barcelona 2025, stands as a benchmark for debate, with analysis and proposals for a new stage.

Tourism, which emerged as Spain’s economic engine in the 1960s, quickly became an industry that fostered the quantitative growth of this important economic segment.

Since the 1992 Olympic Games, Barcelona has become an urban destination of maximum relevance worldwide and, in recent years, the model has exploded after an exponential increase.

Faced with this situation, Barcelona is developing initiatives aimed at reconciling tourism and the city, as well as promoting a new model of tourism activity. Aligned with these same objectives, the Summit Tourism & Economy Barcelona 2025, stands as a benchmark for debate, with analysis and proposals for a new stage.

Objectives

  • Promote a new model of respectful and sustainable tourism.
  • Generate public awareness of the relevance of responsible and sustainable tourism.
  • Encourage dialogue and collaboration between private and public actors.
  • Promote the development of the tourism ecosystem and its value chain.

Objectives

  • Promote a new model of respectful and sustainable tourism.
  • Generate public awareness of the relevance of responsible and sustainable tourism.
  • Encourage dialogue and collaboration between private and public actors.
  • Promote the development of the tourism ecosystem and its value chain.

Contents

FROM 1960S INDUSTRY TO 21ST CENTURY ECOSYSTEM
THE CURRENT PERCEPTION OF INTERNATIONAL MARKETS
BID VALUES
SUSTAINABLE TOURISM
AN EVOLVING ECOSYSTEM:
NEW TOURISM FORMULAS
PROFESSIONALISM AND HOSPITALITY
FINANCING AND INVESTMENT
IN THE TOURISM SECTOR

Contents

FROM 1960S INDUSTRY TO 21ST CENTURY ECOSYSTEM
THE CURRENT PERCEPTION OF INTERNATIONAL MARKETS
BID VALUES
SUSTAINABLE TOURISM
AN EVOLVING ECOSYSTEM:
NEW TOURISM FORMULAS
PROFESSIONALISM AND HOSPITALITY
FINANCING AND INVESTMENT
IN THE TOURISM SECTOR

FROM 1960S INDUSTRY TO 21ST CENTURY ECOSYSTEM

  • Barcelona’s proposal in the face of the necessary change of model in the large cities of southern Europe.

FROM 1960S INDUSTRY TO 21ST CENTURY ECOSYSTEM

  • Barcelona’s proposal in the face of the necessary change of model in the large cities of southern Europe.

THE CURRENT
PERCEPTION
OF INTERNATIONAL MARKETS

  • Perception in the main issuing markets: Asia, USA, Middle East, Europe, LATAM…
  • Perception in the international press.
  • Perception in international organizations.

THE CURRENT
PERCEPTION
OF INTERNATIONAL MARKETS

  • Perception in the main issuing markets: Asia, USA, Middle East, Europe, LATAM…
  • Perception in the international press.
  • Perception in international organizations.

BID VALUES

  • Infrastructure (airport, AVE, highways)
  • Craftsmanship, tradition and culture.
  • Commerce, shopping and gastronomy.
  • Unique architecture and history.
  • Authenticity as the basis of the offer.
  • Public-private collaboration.
  • Connectivity, accessibility and technology.

BID VALUES

  • Infrastructure (airport, AVE, highways)
  • Craftsmanship, tradition and culture.
  • Commerce, shopping and gastronomy.
  • Unique architecture and history.
  • Authenticity as the basis of the offer.
  • Public-private collaboration.
  • Connectivity, accessibility and technology.

SUSTAINABLE TOURISM

  • Water resources.
  • Energy resources.
  • Citizen resources.
  • Port resources.

SUSTAINABLE TOURISM

  • Water resources.
  • Energy resources.
  • Citizen resources.
  • Port resources.

AN EVOLVING ECOSYSTEM

NEW TOURISM FORMULAS

  • Environmental impacts and their repercussion on tourism activities.
  • Society and tourism: labor, cultural and coexistence aspects.
  • New coexistence formulas: digital nomads, executive investors, intermittent residents.
  • Preservation of the cities’ heritage.

AN EVOLVING ECOSYSTEM

NEW TOURISM FORMULAS

  • Environmental impacts and their repercussion on tourism activities.
  • Society and tourism: labor, cultural and coexistence aspects.
  • New coexistence formulas: digital nomads, executive investors, intermittent residents.
  • Preservation of the cities’ heritage.

PROFESSIONALISM AND HOSPITALITY

  • Talent attraction.
  • Training and professionalization.

PROFESSIONALISM AND HOSPITALITY

  • Talent attraction.
  • Training and professionalization.

FINANCING AND INVESTMENT IN THE TOURISM SECTOR

  • Banking and large national and international funds.
  • New funding targets.

FINANCING AND INVESTMENT IN THE TOURISM SECTOR

  • Banking and large national and international funds.
  • New funding targets.
Global Partners:
Sponsor:
Collaborator:
Media partner:
Global Partners:
Sponsor:
Collaborator:
Media partner: